You know which charts best represent your data, and you understand best practices for sharing insights. Now it’s time to bring the insights and charts together to explore the stories hidden in all the raw information: time to ask questions and challenge assumptions.
It’s well understood that human brains are wired for stories.* The greatest stories work because they sustain our attention by developing tension in the narrative. Love stories and spy thrillers do this easily on the big screen. But when you’re using data, the drama is best revealed by exploration.
*https://hbr.org/2014/10/why-your-brain-loves-good-storytelling
ZERO TO BEAUTIFUL - Using Data Visualisation to Tell A Story

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